Art Direction, Styling, & Visual Merchandising.

 

Art Direction plays a huge role in a brands’ messaging and it takes a detailed eye to capture that aesthetic digitally. It is our creative goal to ensure each aspect of a brand’s visual media and marketing molds well across various platforms, including social, shoots, brand books, and in-store stills. We’ve directed, managed, and styled a multitude of seasonal photo shoots for brand marketing campaigns on location in both Hawaii, Los Angeles and New York, fostering a cohesive brand identity while still promoting unique and engaging content for changing seasons and tastes.

Merchandising at its best should create a seamless transition between display space and product. Our practice is to curate an environment that blurs the line between the commercial and the visual, to create one cohesive space. Our experience, whether the look is subtle and organic, or impactful and full of flair, merchandising should always operate in a way that serves to highlight, complement, and yet never distract.